RTECC announces today its early 2015 event calendar featuring updated Santa Clara event, and several consistent regional events within North America. Along with roll-back early-bird pricing (ends September 2014), RTECC is please to announce plans to increase participation options at its flagship embedded event in Santa Clara, along with a special Mid-Atlantic event announcement coming in June.
Contact your sales rep or account manager for more information. And download the documents below
PRESS RELEASE – 2014 Santa Clara RTECC
Launches 28th Year Of Success as Sustaining Industry Sales Event
San Clemente, California – The 2014 RTECC in Santa Clara marks the beginning of the 28th year of the longest running and most well attended series of events in high-performance and embedded system industry’s history. The impressive history behind these events continues to out-pace the competition on every key metric of success. Whether you are measuring the thousands of leads per year or targeting your marketing dollars to specific geo’s, the Real-Time & Embedded Computing Conference is a lead generating machine without equal.
Pro-Tip: Santa Clara RTECC leads average $1.60, a value unmatched by any other activity in the embedded intelligent systems market.
John Reardon, the founder of RTC believes the success is due to the continual focus on the sales needs of the participating vendors.
“Trade events do three things they Market, Educate and Sell – our competition seem more comfortable with Education – when most salespeople are under pressure to increase their sales in a difficult economy. We are seeing a renaissance with organizations’ focusing on feeding the sales channel with strengthened brands and qualified lead sources.”
Santa Clara had many new and old friends from Acromag, who participated in the very first event in 1986 to Grey Matter, attending for the first time as part of RTC Group’s new High-Performance Computing Conference initiative.
Our claim that face-to-face sales is the cornerstone of closing business in our industry, was echoed by many vendors who were able to tout their products to the over 500 people in attendance. Vendor after vendor expressed their pleasure in getting out in front of the engineering community with the value of the real-world exchanges far exceeding the metrics provided by their electronic marketing campaigns.
About RTECC – The Real-time and Embedded Computing Conference is part of The RTC Group family of products that include RTC magazine and Intelligent Systems Source web portal. The event is designed in support of regional sales activities, by placing local sales in front of the local audience. The 2014 calendar supports 15 locations throughout North America.
For additional information on how to participate, policies and orders, contact your sales representative:
The RTC Group is the leading provider of marketing for vendors in the OEM electronics industry. For additional information regarding upcoming events, publications and other marketing services, contact The RTC Group at +1 (949) 226-2000 and visit www.rtcgroup.com.
Download PRESS RELEASE – 2014 RTECC Date Change
DATE CHANGE ANNOUNCEMENTS
RTECC and HPCC Announce Updated Event Calendar
To better serve our exhibitor base, we have made several changed to our 2014 calendar of events:
HUNTSVILLE, AL – Postponed to April 17
MELBOURNE, FL – Postponed to April 15
NASHUA, NH – Moved to May 1 to be paired with Boston, MA
TYSONS CORNER, VA – Postponed to November 13
Account Representative Expansion
The RTC Group is also pleased to introduce our expanded event sales team. Jasmine has done an amazing job building on the success of RTECC over the past few years and its time we expand the team to bring even more service to our clients. We also believe that by integrating event and media sales, that clients will receive the most bang for their buck with fully integrated packages.
Account representatives will be reaching out to their client base in the next few weeks to introduce themselves and get acquainted.
Taking a short break from what may be seen as our tendency to concentrate on the “snazziest” looking developments in technology, let’s look at some interesting developments in the world of mid- to lower-range FPGAs. By that we mean devices with 150k or fewer logic elements that are in growing demand for an increasing variety of system uses. Far from the “glue logic” of old, these devices are taking on roles in aerospace and defense and industrial automation as well as wireline and wireless infrastructure. Their roles include a rich variety of I/O processing and translation, packet switching, traffic management, system management and security.
M2M systems for managing individual fleets of vehicles may be just the beginning. Expanding the concept and ecosystem to include connectivity to other vehicles, signals, road condition data, law enforcement and more may herald a transformation of the way we think of transportation.